We’ve partnered with MITA Eyewear to bring you new styles with a more sustainable approach.  Because looking good shouldn’t come at the expense of the environment.

Join us as we celebrate our partnership!
Visit your local store for a chance to win an electric car or other eco-friendly prizes, now through November 11.

Visit your local store
for a chance to win.

Visit your local store for a chance to win an electric car or other eco-friendly prizes, now through Nov 11, 2021.

How to Enter the
“Eyes on the Prize” Sweepstakes

STEP 1

VISIT A STORE to enter.
No purchase necessary.

STEP 2

SCAN QR CODE in the optical department to enter the sweepstakes portal.

STEP 3

FILL OUT ONLINE FORM.
Talk to a friendly sales associate for the daily password and enter your info.

Grand Prize (1 winner)

ALL-ELECTRIC CAR

Grand Prize winner will drive away with a new 2021 Ford® Mustang Mach-E Select.

MITA EYEWEAR

One(1) pair of MITA eyewear at a
JCPenney Optical store.*

First Prize (10 winners)

MITA EYEWEAR

Each winner will receive one(1) pair of MITA eyewear at a JCPenney Optical store.*

Plus choice of one (1) of the following:

Allbirds upcycled men’s or women’s sneakers

Google NEST energy-saving programmable thermostat

National Parks Annual Pass

*Eye exam not included. Valid prescription required.

NO PURCHASE NECESSARY. Open to legal U.S. residents of the 50 US/DC, age 18 or older at time of entry. Promotion starts on or about 12:00:01 a.m. ET on 9/28/21 and ends at 11:59:59 p.m. ET on 11/11/21. For Official Rules, including how to enter, prize details, odds and other terms, see https://www.jcpenneyoptical.com/sweeps-officialrules. Void where prohibited. Sponsor: USV Optical, Inc.

Brand names/trademarks are the trademarks of their respective owners, which are not sponsors of the sweepstakes.